What Is Enterprise Business Intelligence (BI)? Enterprise Business Intelligence (BI) is a set of tools and processes for analyzing data from business operations for companies to gain a competitive advantage. Analyzing data in this way reveals opportunities to improve customer satisfaction, increase revenue, and raise profit margins. According to Tech Jury, 56% of organizations leveraged BI in 2020 and reported faster and more effective decision-making. How Enterprise Business Intelligence Helps Uncover Hidden Value In Business Operations Data Enterprise Business Intelligence can help uncover hidden value by using historical information and predictive analytics to: Recognize Current Trends Predict Future Trends Identify business Opportunities Identify Business Risks Assess Customer Sentiment BI analytics leverages operational data from many areas throughout the company. For example: Customer Relationship Management (CRM) Enterprise Resource Planning (E...
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